Decades of Microsoft Licensing Expertise at Your Service
Advantix is a specialized Microsoft licensing advisory firm focused on supporting hosting providers and enterprises of all sizes. Leveraging deep expertise across Microsoft’s cloud licensing programs, we oversee the entire licensing lifecycle to reduce costs, create predictable budgets, and eliminate compliance risk.
Our Expertise
Backed by experience at Microsoft, Big Four accounting firms, and the SPLA reseller channel, our team offers industry-leading expertise to help clients confidently navigate the rapidly evolving landscape of Microsoft licensing. We don't just understand the rules…we helped write them.
Leadership
Adam Longacre
Founder & Principal Consultant
Adam brings over three decades of Microsoft Cloud licensing expertise, having served in senior leadership roles at both PricewaterhouseCoopers and Microsoft Corporation.
Experience Highlights:
At PricewaterhouseCoopers (PwC)
Adam helped Microsoft build its SPLA licensing practice from the ground up, establishing the frameworks and processes that thousands of hosting providers rely on today.
At Microsoft Corporation
Adam led the SPLA compliance program, successfully negotiating and settling more than 800 compliance engagements. This inside experience gives him unparalleled insight into how Microsoft approaches audits and what triggers compliance reviews.
Founding Altaris & Advantix
In 2014, Adam founded Altaris to guide Microsoft Partners through complex licensing challenges. Since then, his team has helped hundreds of companies reduce costs and increase profitability by optimizing their Microsoft licensing strategies. The success of Altaris sparked the creation of Advantix - a company dedicated to SPLA and cloud licensing excellence.